SOUTH AFRICA. South African Airways (SAA) and Tourvest have announced a new partnership that will allow members of the airline’s Voyager loyalty programme to earn miles from duty free shopping. In return the partnership offers Tourvest the opportunity to engage with Voyager members through their Inflight Retail Services division.
Voyager members can earn miles by shopping for duty free products either on board all SAA-operated international flights and regional flights exceeding two hours flying time, or through the online duty free shopping facility FlySAA Duty Free www.flysaadutyfree.co.za. The latter allows Voyager members to earn miles when they shop online before they fly, with crew members delivering their purchases to their seats when they board the aircraft. Purchases must be made at least three days before the departing date, and can be made up to 14 weeks prior to departure.
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The partnership will later be expanded to allow Voyager members to use their miles when buying duty free items.
South African Airways Executive Customer Loyalty Suretha Cruse commented: “By partnering with Tourvest, we are now able to offer our members an added opportunity to earn Voyager Miles whilst travelling on SAA-operated flights. This partnership furthermore complements our efforts to actively expand our range of elite partners for our valued members and is in alignment with Voyager’s envisaged expansion for redemption of miles on selected non-airline partners.”
Tourvest Inflight Retail Services CEO Clive Jones said: “We are privileged to be part of the Voyager programme and very excited by the many opportunities that this partnership presents. The foundation of our strategy is that of personalisation; this partnership with Voyager allows us to deliver on this strategy to meet the very specific retail needs of individuals that fly SAA.”
The mile-earning structure, which is linked to a member’s tier status, is as follows:
• Blue Voyager members – earn 1 Voyager Mile for every ZAR10 (US$0.80) spend
• Silver Voyager members – earn 1 Voyager Mile for every ZAR7 (US$0.56) spend
• Gold Voyager members – earn 1 Voyager Mile for every ZAR5 (US$0.40) spend
• Platinum Voyager members – earn 1 Voyager Mile for every ZAR3 (US$0.24) spend
• Lifetime Platinum Voyager members – earn 1 Voyager Mile for every ZAR2 (US$0.16) spend
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SAA spokesperson Tlali Tlali and Tourvest Inflight Retail Services CEO Clive Jones pictured at the event in Rosebank, Johannesburg, where the new partnership was announced |
