Steve Brock leaves Cadbury’s travel retail division

Cadbury International Travel Retail General Manager Steve Brock

UK. Cadbury International Travel Retail General Manager Steve Brock has left the business, Cadbury announced in a statement yesterday.

Brock headed the company’s travel retail business for almost eight years and played a significant part in building the function.

As Cadbury searches for his replacement, Jo Willey will head the division as Acting General Manager and will also continue to manage the UK & Ireland & Middle East region. Willey will be supported by Tiho Marinac in the Americas, Lucas Roberts in Asia and Elise Perl in Europe.

Steve Brock can be contacted at

Comment: Steve Brock did a fine job for Cadbury International Travel Retail, building the company’s presence, volumes and reputation in the channel over a long period, writes Martin Moodie. From being seen as a sleeping giant in the channel, Brock’s vision and enthusiasm propelled the company into the major league where it belonged, driven by a flurry of product launches and travel retail exclusives.

With this week’s news of Cadbury’s agreed takeover by Kraft Foods it is all change for the company’s travel retail operation.


Kraft set to snap up Cadbury; deal agreed at 840 pence per share

Cadbury urges shareholders to reject Kraft’s “˜derisory’ offer – 12/01/10

Kraft Foods sweetens bid for Cadbury as Nestlé drops out of the running – 05/01/10

Hostilities increase as Kraft slams Cadbury defence – 15/12/09

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