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Natural American Spirit’s Blue cigarettes (Regular Filter) |
Scandinavian Tobacco Group (STG), which was awarded the distribution rights for the additive-free Natural American Spirit brand in 2012, has introduced the range to European markets.
The Natural American Spirit brand is manufactured by the Santa Fe Natural Tobacco Company and offers a range of roll your own and cigarette products made from high quality, premium grade tobacco. The products are described as 100% additive-free.
The company offers one sku of Original Blend Rolling Tobacco, while the cigarette range is made up of three skus: Yellow (Light Filter/10.9mg), Blue (Regular Filter/16.0mg) and Maroon (Organic Regular Filter/13.3mg), in packs of 20 cigarettes.
According to the manufacturer, its experts select the whole leaves that make up its entire stock of tobacco, of which at least 25% is grown according to earth-friendly procedures. By removing the additives that are present in traditional produce, the company allows its tobaccos to express fully their aromatic qualities.
About Natural American Spirit
Created in 1982, the Santa Fe Natural Tobacco Company aims to produce an authentic tobacco, similar to that enjoyed by the Amerindians, the first inhabitants of New Mexico in the US.
The company’s activity is said to be in line with the principles of sustainable development. It works with independent organic producers and, since 1990, has continued to develop environmentally-friendly farming methods.
In 1997, the firm set up a foundation to protect the culture of Native American Indians. The foundation aims to promote the education and social inclusion of American Indians. Visit www.sfntcfoundation.org
About Scandinavian Tobacco Group
Scandinavian Tobacco Group (STG) manufactures and sells well-known quality brands in cigars, pipe tobacco and fine-cut tobacco. The company is a world leader in pipe tobacco and the largest manufacturer of cigars in the world. Within fine-cut STG holds a strong position in the Scandinavian and US markets.
The company, headquartered in Copenhagen, Denmark, was established in 2010 as a result of a merger of the tobacco business of the former Scandinavian Tobacco Group A/S and the cigar and pipe tobacco business of Swedish Match (except its US mass-market cigar business). The new company, which has 9,500 employees, carries the name Scandinavian Tobacco Group in recognition of its Scandinavian heritage and ownership.
STG operates internationally with subsidiaries in more than 20 countries and sells tobacco products in more than 100 countries. STG’s business in cigars and pipe tobacco has consistently grown.
Scandinavian Tobacco Group is owned 51% by the Danish company Skandinavisk Holding II A/S and 49% by Swedish Match AB. Skandinavisk Holding II is ultimately owned by two foundations, Augustinus Fonden and Det Obelske Familiefond, which have been active in the tobacco industry for more than 250 years. Swedish Match is a publicly owned company listed on the stock exchange in Stockholm, Sweden.
For details, e-mail Koen van Vaerenbergh, Scandinavian Tobacco Group, at koen.vanVaerenbergh@st-group.com Visit www.st-group.com
