INDIA. Data management solutions company Voiceback Analytics and The Moodie Davitt Report have released The Indian Traveller Report 2025, an in-depth study which reveals the attitudes and behaviours of one of travel retail’s most dynamic emerging consumer groups.
With India now the world’s most populous nation and fifth-largest economy, the country’s outbound travel market is expanding rapidly.
Outbound journeys have more than doubled over the past decade, reaching almost 23 million in 2024, with forecasts of 38 million by 2030 (Oxford Economics).
Behind this growth lies a youthful, affluent and increasingly mobile consumer base that is helping to reshape the travel retail landscape.
Based on 1,000 face-to-face interviews, with data collection and analysis conducted in June, July and August 2025 across Delhi, Mumbai, Chennai, Bangalore and Hyderabad international airports, The Indian Traveller Report provides a comprehensive view across three key stages of the Indian traveller’s journey: departure from India, departure from an international airport abroad, and arrival back in India.
The study details a young, affluent Indian traveller profile. It explores how this passenger spends time in the airport environment, revealing a highly engaged digital consumer using both global and local platforms to stay connected and entertained on the move.
It also delves into the detail of duty-free engagement across all three travel stages, identifying key purchase categories, motivations and recipients of purchases. The findings shed light on what drives purchase decisions and what matters most to this influential group of travellers.
The 28-page Indian Traveller Report 2025 is available now from The Moodie Davitt Report in partnership with Voiceback Analytics for US$2,499.
To order a copy, or for further information, please contact irene@moodiedavittreport.com.
About Voiceback Analytics
As a solutions partner of Microsoft in data and AI, and a provider of advanced analytics solutions, Voiceback Analytics’ mission is to revolutionise travel retail with innovative data management solutions.
Voiceback Analytics helps businesses solve problems and find avenues for growth by utilising its team’s diverse specialities in modern data analytics technology and business operations to provide solutions to complex business problems.
The company has delivered work across multiple aspects of travel-related business including:
- Depleting data analytics – Integrated Reporting for Depletion Data Intelligence. Using Power BI, Voiceback Analytics develops powerful visualisations to help users understand the data in different perspectives. Users can download summarised data for analytics. White labelling of the platform allows it to become the user’s very own branded analytics engine. Multiple stakeholders can access the platform on a need to know basis to ensure that data is shared as per access grid defined.
- Promotion analytics – Deep diving into what promotions are delivering positive growth and what are bleeding the bottom line, therefore aiding brands to evaluate and optimise their promotion strategies
- Customer analytics – Using POS data and primary research conducted by the Voiceback Analytics research division
- CRM+ – Voiceback Analytics has developed an advanced intelligent product which enables the users to add a layer of powerful Data Analytics on top of their CRM. VBA 361 enables hassle-free targeted communication to multiple customer cohorts at multiple frequencies. It uses SMS, emails and Whatsapp to communicate with a client’s customer base.
The Voiceback Analytics team comprises multi-faceted individuals with years of operating experience in consulting, research, retail, brands, distribution, supply chain, logistics and more.
This in-depth strength provides the company with the ability to understand real-life processes, mathematically model them and then via the back-end team of data scientists, statisticians and engineers, run these models and find optimal solutions. ✈
For more information please contact Voiceback Analytics Director Business Development Bhoorender Panwar bhoorender@voicebackanalytics.com or visit https://voicebackanalytics.com ✈
