Chile-based VSPT Wine Group has struck a distribution agreement with Intercontinental Duty Free Group (IDFG). The new partnership will see VSPT’s San Pedro and Graffigna brands made available in travel retail in the Middle East and Africa.
IDFG Global Director Diplomatic, Military & Duty Free Ron Oldenburg said: “We are convinced this strategic partnership will be excellent news for the positioning of both brands in the Middle East and Africa.”
As reported, Oldenburg joined the Dubai-based travel retailer and distributor earlier this year.
