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With the tagline ‘Vodka with Attitude’, World Editions 2013 is the third limited edition from Danzka |
Danzka Vodka has launched the World Editions 2013, presenting its iconic aluminium bottle in pink and gold colours designed to give the brand a trendy new image on the global market.
With the tagline ‘Vodka with Attitude’, World Editions 2013 is the third limited edition from Danzka, following Danzka Snowflakes and Danzka Denmark. The pink bottle, according to the brand, projects power, energy and passion while the gold bottle is designed to reflect “exclusivity and high-end elegance”.
Belvédère Duty Free Danzka Vodka Brand Manager Laila Rosendahl Schmidt said: “We are delighted with the positive response that we have already received from the markets on the Danzka Vodka World Editions 2013. Our travel retail customers have really shown us that we have come up with a design that they like.
“Together the two limited editions make a great pair, and look amazing together, which will trigger many people to purchase them both as a set. The colours really have an impact on shelf. It will be truly exciting to follow the path of the Danzka Vodka World Editions 2013 Pink & Gold as they launch in April 2013,” she added.
The lightweight unbreakable World Edition bottles include a map visual on the front and text in English, Russian, Spanish and French on the back. Filled with Danzka Vodka Red 40%, World Editions 2013 is available in 70cl (Europe) and 75cl (Asia and Latin American) and one-litre bottles.
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Danzka Vodka’s iconic aluminium bottle now comes in gold and pink | ||
