UAE-based camel milk chocolate brand Al Nassma has gained its first listing in Asian travel retail with The Valiram Group at Kuala Lumpur International Airport (KLIA).
Al Nassma Chocolate Director of Sales Patrick Dorais said this demonstrates the draw of the product and camel display concept even in countries where camels are uncommon.
Al Nassma chocolates are halal and thus suitable for Malaysia’s predominantly Muslim population, Dorais added.
The company is now also trading at Bahrain Duty Free.
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Top and left: Valiram shop staff, who sampled fresh camel milk for the first time in their lives during product training, are “delighted and motivated” to sell a new kind of chocolate and concept at KLIA, says Al Nassma; Right: The new display at Bahrain Duty Free | |
