INTERNATIONAL. The Moodie Davitt Report.com has generated unprecedented traffic levels since we began our coverage of the novel coronavirus outbreak in January.
Since commencing our COVID-19 daily update (refreshed around the clock with the latest developments) on 20 January, ‘the website that never sleeps’ has generated 784,943 page views over 50 days – a +61.6% increase year-on-year for the period.
“They are extraordinary, unprecedented statistics that in their own way underline the extent of this crisis,” said The Moodie Davitt Report Founder & Chairman Martin Moodie.
“Having identified the threat early, we knew that timely but distilled information would be critical. We have endeavoured to combine the latest key medical statistics with appropriate analysis and travel retail-specific information, hopefully always provided with a human touch.
“Although this is a tough time for our business, as it is for most companies in the channel, we’re pouring more effort than ever into our coverage and particularly our digital platforms, which have an unrivalled reach and capability to deliver quality information quickly.”
Note: As reported yesterday, The Moodie Davitt Report has introduced a Partner Support Programme in recognition of the pressures faced by its advertising and sponsorship partners amid the COVID-19 crisis.
All new and existing partners (digital or print) will receive additional advertising benefits on top of their original 2020 investments until the crisis is over. Each offer will be curated to the needs and investment levels of the particular partner. Trade associations, whose work is so important in periods of crisis, are being offered complimentary advertising.
The Moodie Davitt Report Commercial Team will be in touch with all partners to discuss the Partner Support Package. For any enquiries, please contact Publisher Irene Revilla at Irene@MoodieDavittReport.com or your regular partnership manager.
