
Swedish beauty tech and wellbeing house Foreo, alongside sister anti-aging brand FAQ, is returning to the TFWA World Exhibition (2-6 October) for the first time since 2019.
FAQ, which made its travel retail debut at the inaugural Moodie Davitt Virtual Travel Retail Expo in 2020, is a first-time exhibitor. At the event, FAQ will be introduced to European travel retail.
Foreo and FAQ are exhibiting in the Yellow Village [G37]. Both brands will be making a big announcement at the event, the brand owner said.
Commenting on the company’s return, Foreo Global Travel Retail Director Gary Leong said: “While it has been business as usual for us, we have been secretly working behind the scenes to conjure up something groundbreaking, as this is in Foreo’s brand DNA.
“We’re beyond excited to not only reveal our top secret project during the TFWA event, but also to return to the exhibition with our sister-brand FAQ.”
Note: The Moodie Davitt Report has launched an e-newsletter, Wellbeing Curated, in association with Rituals. It offers a curated selection of stories focused on the key wellbeing category in travel retail and beyond.
To subscribe free of charge please email Kristyn@MoodieDavittReport.com headed ‘Curated Wellbeing’. All stories are permanently archived on this website. If you would like to be added to its mailing list (or to those for any other Moodie Davitt titles), please click here.