Torras joins Kreol Group travel retail distribution network

Premium Spanish chocolate brand Torras has appointed Kreol Group as its travel retail distributor for the Indian subcontinent and Gulf Cooperation Council (GCC) regions.

Kreol Group CEO Lal Arakulath said: “Our partnership aims to expand the presence and visibility of Torras chocolates in these fast-growing markets where increasing demand for premium and sugar-free chocolates, as well as the rise in travel spending of consumers, are driving growth.”

Celebrating a new collaboration in travel retail: Kreol Executive Director Kreol Arakulath (left) with Torras Export Manager Annia Torrent and Kreol Group CEO Lal Arakulath

Torras Export Manager Annia Torrent commented: “Torras is confident that this collaboration will bring success and satisfaction to both parties, as well as to the chocolate lovers in these regions.”

Torras was founded in 1890 in Barcelona, Spain, and is one of the oldest chocolate companies in the country.

The brand uses natural ingredients and is known for its sugar- and gluten-free, organic, and vegan ranges.


 

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