Royal Selangor captures raceday energy with Disney x Formula 1 Be@rbrick collectable

Mickey Mouse goes full throttle: The Disney x Formula 1 Be@rbrick brings character and racing cues together, tapping into the excitement generated by last weekend’s Grand Prix in Sepang

MALAYSIA. Royal Selangor has joined forces with Mediacom Toy on a motorsport-themed Disney x Formula 1 Be@rbrick collectable, now offered at the Malaysian pewterware specialist’s Kuala Lumpur International Airport store.

The launch was timed around last weekend’s Sepang race and ahead of the Singapore Grand Prix, which takes place from 9-11 October.

The Disney x Formula 1 Be@rbrick figurine allow racegoers to take home a piece of the action in collectable form

The Be@rbrick figure combines Mickey Mouse-inspired facial details and signature ears with a motorsport-themed racing suit. The outfit features chequered sleeve detailing and carbon-fibre textures across the helmet visor, cuffs, pockets and trousers, adding visual depth to the collectable.

Mickey Mouse gets a motorsport makeover, with racing-inspired graphics and technical textures 

The piece incorporates several design elements that combine Mickey Mouse and Formula 1 motifs. These include a stylised ‘M’ with sweeping racetrack curves, referencing the Disney x Formula 1 collaboration, alongside the F1 logo and realistic screw detailing on the helmet. A Mickey Mouse-inspired head emblem is also incorporated into the design.

An embossed metallic motif on the figure features crossed chequered flags, Mickey Mouse’s silhouette and the number ‘28’, a reference to the character’s 1928 debut in Steamboat Willie.

The wider collection also features a 24K Gilt Race Car, limited to 500 pieces, alongside a pewter race car and motorsport-themed accessories, extending the Formula 1 collaboration across Royal Selangor’s collectable range.

Made in Royal Selangor’s signature pewter, the Disney x Formula 1 Be@rbrick forms part of the wider ‘Fuel the Magic’ collection, which interprets the Disney x Formula 1 collaboration across the brand’s pewterware designs. ✈

Food & Beverage The Magazine eZine