Tory Burch puts its fashion signatures on show through Romy pop-up at cdf Sanya

A showstopper on the shop floor: A Romy-inspired sculptural installation provides a striking focal point in Tory Burch’s cdf Sanya International Duty Free pop-up

CHINA. Tory Burch has teamed up with China Duty Free Group (CDFG) on a pop-up concept at the cdf Sanya International Duty Free Shopping Complex Zone B.

Running from 2 October to 31 March 2027, the pop-up is open daily from 10am to 10pm.

The opening was held last week (13 October) on Level 1, attended by actresses Li Yitong and Xu Ruohan.

A fashionable guest list: Chinese actresses Xu Ruohan (left) and Li Yitong attend the pop-up launch, bringing celebrity attention to Tory Burch’s latest showcase with CDFG

The space incorporates the brand’s signature design codes, with blue-green mosaic walls and an illuminated Tory Burch logo creating a fresh, airy atmosphere.

A sculptural installation inspired by the Romy bag serves as a focal point, complemented by green carpeting that adds softness to the space.

The pop-up showcases handbags from the Romy and Charlie collections, complemented by jewellery from the Icon and Moondance lines.

Also available at the store is the Romy T monogram collection, created exclusively for cdf Sanya. The collection combines versatile bag silhouettes with Tory Burch’s signature T monogram jacquard.

Burgundy tones bring a vintage-inspired aesthetic to the range, which includes bucket, mini bucket and shoulder bag styles. 🏝️

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