UPDATE: THURSDAY 29 NOVEMBER
After four days of truly EPIC cycling, they’ve done it. Today the Edrington riders reached their final stop: the Da Nang Hospital for Women & Children.
For the last 100km, the team was joined by a number of friends of Newborns Vietnam including UK Ambassador to Vietnam Gareth Ward.
The cyclists were met with a deservedly warm welcome at the hospital, where they presented the charity with three cheques totalling an impressive US$750,000.
Keep tuning in for further updates on this incredible journey, and don’t forget there’s still time to donate.
UPDATE: WEDNESDAY 28 NOVEMBER
Today we catch up with the EPIC cyclists 370km into their gruelling bike ride across Vietnam. “Fighting the elements” has been a challenge, and there have been a few falls, but the team is going strong on day three.
Scroll down for images of the riders and the incredible landscapes they’re traversing, and for exclusive video chats with the cyclists about the importance of teamwork and the crucial awareness and funds they’re hoping to raise.
Further information can be found on the Edrington Charity Cyclists website, Facebook page (Edrington Charity Cyclists) and on Instagram (@edringtoncharitycyclists). Donations can be made here.
UPDATE: TUESDAY 27 NOVEMBER
It’s day two of the Edrington team’s cycle across Vietnam to raise money for charity Newborns Vietnam.
Yesterday’s tropical storm led to what the team described as one of its toughest days ever, but with today’s far easier conditions the Edrington Philanthropists in Cycling (EPIC) riders met the second day’s challenges with renewed enthusiasm.
Scroll down for more photos from this incredible journey and video interviews with the team, as well as the original story and more information on the ride and what Edrington is hoping to achieve.
UPDATE: MONDAY 26 NOVEMBER
The Edrington team has completed the (at times rain-soaked) first leg of their cycling journey across Vietnam to raise money for charity Newborns Vietnam.
Over 50 members of the Edrington Philanthropists in Cycling (EPIC) group set off from Nha Trang this morning on a route which took in rustic villages, scenic coast lines, stunning nature and a panoramic view over Vân Phong Bay.
These pictures and a pair of video messages capture the first of four gruelling days of riding. [Scroll further down the page for the original story and more information on the ride and what Edrington is hoping to achieve.]
Above: Edrington Managing Director Global Travel Retail Igor Boyadjian.
Above: Edrington Managing Director Asia Pacific & India Martin Reimann.
[ORIGINAL STORY FOLLOWS]
Edrington staff members are all set for a bike ride in Vietnam to raise money for charity Newborns Vietnam.
As reported, the charity’s goal is to reduce neonatal mortality by working with local hospitals to train health care professionals and improve medical infrastructure.
Setting off on Monday, over 50 members Edrington Philanthropists in Cycling (EPIC) group will tackle a 611km ride from Nha Trang to Danang in Vietnam. This is just one of Edrington’s CSR initiatives. The company sees charity as part of its DNA.
As part of our Duty Calls series, which aims to highlight the importance and positive impact of our industry’s Corporate Social Responsibility (CSR) programmes, we’ll be checking in daily with the Edrington team and sharing their progress with you.
We will be conveying exclusive content from the EPIC team that explores not only the realities of the gruelling bike ride (for which they have, of course, been training hard) but also the motivations behind their participation.
We will also consider the importance of CSR both to the cyclists individually and to Edrington as a company.
Keep checking in for our updates as we follow the team on this amazing adventure.
Note: Further information can be found on the Edrington Charity Cyclists website, Facebook page (Edrington Charity Cyclists) and on Instagram (@edringtoncharitycyclists). Donations can be made here.