USA. Travel experience player Avolta has struck a ten-year contract at Dallas Fort Worth International Airport that will see it add three new dining venues across 275sq m of space.
The brand additions include the first Nékter Juice Bar in a US airport, along with popular Dallas names Velvet Taco and La La Land Kind Café.
The new dining venues with be equipped with in-store technology such as self-order kiosks, digital menu boards and self-checkout options for convenience and speed. Travellers will also be able to join Club Avolta, the Avolta global loyalty programme offering exclusive deals, rewards and cross-brand promotions across F&B and retail.
“We share DFW’s vision to create a traveller-centred experience through an enhanced food & beverage offering, and we are grateful to have been awarded the opportunity to be a part of this journey,” said Avolta President and CEO, North America Steve Johnson.
“Visitors to DFW come from around the world, so we very thoughtfully partnered with brands that will appeal to the vast tastes and preferences of these travellers. They also contribute to creating a unique culinary experience at DFW that will excite guests, making them happier along their journey.”
Avolta brand HMSHost currently operates more than 20 dining venues at the airport, while Hudson operates a series of travel retail concepts, including convenience stores, tech and accessory shops, plus speciality boutiques. 
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