Wellbeing
Elizabeth Arden serves up ‘Active Beauty’ campaign in Asia travel retail
The campaign taps into the beauty brand’s heritage of holistic beauty, combining wellness, movement and skincare to create more engaging consumer experiences across the region.
‘Redefine Your Beauty’ – Heathrow and Avolta partner again in experiential promotional campaign
This year’s promotion follows the triumphant success of the inaugural Redefine Your Beauty campaign in 2025, billed as the largest joint beauty initiative in Heathrow Airport’s history.
Korea SME agency extends Fanfan duty-free footprint at Incheon Airport to support small businesses
Located in Terminal 2, the outlets showcase Korean products across the K-beauty, K-fashion, K-food and K-life categories while supporting SMEs’ ambitions for global expansion.
China Duty Free Group’s DFS marks 12 years of ‘First Class Beauty’ in Hong Kong & Macau
The ‘Run the Show, Define Your Glow’ campaign puts customers at the centre of the action through sensorial beauty experiences, exclusive brand activations and special services from leading beauty houses.
Mega-Melbourne opening: Airport Pharmacy unveils biggest Health & Beauty store
“Rather than replicating a downtown store and shrinking it to fit, everything from the ranging to the layout to the digital displays is designed around how travellers shop and what they value most while in transit,” Airport Pharmacy Director Rajiv Bhindi tells The Moodie Davitt Report.
L’Oréal outperforms beauty market in H1 with +6.5% sales uplift; Asia travel retail recovery expected in H2
L’Oréal delivered strong first-half sales growth and record profitability as North Asia continued its recovery, with a positive outlook for travel retail in Asia Pacific.
Disney & Friends shine in The Shilla Duty Free’s Singapore-inspired activation at Changi Airport
The activation combines Singapore-inspired Disney storytelling with exclusive merchandise, promotional offers and shopper engagement initiatives across Changi Airport.
A Brazilian summer: Extime and Sol de Janeiro bring ‘Make Life Cheirosa’ experience to Paris airports
The extensive activation combines digital engagement, high-impact airport media and retail experiences to showcase Sol de Janeiro’s summer campaign to travellers across Paris Charles de Gaulle and Orly airports.
Rituals Amsterdam Collection blooms across 120 locations in global travel retail
An immersive activation programme, led by flagship airport pop-ups, retailtainment experiences and exclusive gifts with purchase, brings the Amsterdam Collection to life across 120 travel retail hubs.
Bluebell Group marks Shenzhen retail debut with beauty-led multi-brand lifestyle concept
The leading Asian omnichannel brand distributor and operator continues its regional expansion with the launch of Bluespace, introducing its beauty-led lifestyle concept to Shenzhen.
Qatar Duty Free bolsters premium beauty line-up with Aesop arrival at Hamad International Airport
The partnership brings the Australian beauty brand’s first Hamad International Airport concept to life through a combination of local design influences and Aesop’s distinctive identity.
The K-content effect: Shinsegae Duty Free sees Da Effect sales soar after ‘Goblin’ anniversary special
The +840% surge in Da Effect’s Hydro Sunscreen sales offers the latest example of K-content’s growing influence on travel retail beauty trends.
