Retail Promotions
The Shilla Duty Free hosts VIP-exclusive masterclass highlighting Dior’s Ball of Dreams campaign
The event offered guests the opportunity to explore the brand’s signature pieces and holiday gifting offerings, with a focus on Dior Prestige, its premium skincare line.
Charlotte Tilbury’s seasonal activities bring the passion and purpose of the brand to life, ensuring that every traveller can experience the ‘Tilbury feeling’ this holiday season.
We feature highlights from this week’s Moodie Davitt Report WeChat Official Account, with our follower base climbing steadily to total 5,757.
The images depict Brown-Forman’s high-impact campaign, highlighting the travel retail-exclusive Jack Daniel’s Single Barrel 100 Proof, at prime advertising locations.
The vibrant 360-degree campaign brings the spirit of Brazilian joy to international travellers at the main gateway to Paris.
“We are thrilled to partner with Lagardère Travel Retail to bring LEX by Nemiroff to such a vibrant and strategic location,” says Nemiroff CEO Yuriy Sorochynskiy.
Running until 27 February, the activation invites travellers to experience the Dyson OnTrac headphones and enjoy hair-styling services using the Airwrap i.d. multi-styler and the Chitosan formulations.
Dubai Duty Free’s annual 24-hour sale continues to be a highly anticipated event for passengers, offering pre-Christmas savings across its extensive retail offering.
The activation, which kicked off last month and runs until January, features the super-premium tequila, complemented with tastings and gifting offers.
By leveraging Jameson’s strong domestic awareness in South Africa, the campaign ensures heightened visibility and engagement for the brand during the holidays.
The partners are building on their 2024 successes with a further roll-out of activations planned for White Claw Vodka, Glendalough and Bearface in 2025.
The campaign is designed to elevate the festive travel experience for global shoppers as gifting demand is at an all-time high this busy holiday travel season.
How times change. ‘Mother’s Ruin’ morphed into travel retail’s transformation. Who would have thought it?