Retail Promotions
Jewel Changi Airport celebrates top retail and dining brands in inaugural Fans’ Favourites Awards
The results were drawn from thousands of entries over a month-long voting campaign, revealing strong demand for both flagship global concepts and homegrown Singaporean brands.
Launched on 12 February in the International Terminal, Alpine Loft brings together local artisans, Canadian brands and travel essentials in a setting inspired by British Columbia’s mountain cabins.
Tour brings the perfume-jewel LoveMe concept to Madrid, Barcelona and Málaga airports, using retail theatre and a gift-with-purchase mechanic to drive visibility, trial and conversion.
Proximo Spirits has introduced a global campaign to showcase Bushmills’ travel retail exclusives at major airports in partnership with leading retailers ARI, Gebr. Heinemann and Lagardère Travel Retail.
It is Ramadan in the Islamic world and Hamad International airport is treating the holy period with trademark respect.
Over the Spring Festival, cdf Sanya International Duty Free Shopping Complex achieved strong results with five-day sales up +23.7%, nine-day visitor numbers of 678,900, and single-day sales exceeding CNY200 million, reflecting its first peak season after Hainan’s customs closure.
Tapping the holiday surge, the retailer’s ‘Good Fortune Comes Galloping’ campaign boosts engagement through festive promotions and immersive cultural experiences.
The store introduces international travellers to Korean culture and heritage by blending gallery and retail into an immersive space that showcases renowned folk artists while offering culture-inspired merchandise and souvenirs.
The activation taps into rising demand for ready-to-drink formats and immersive retail among younger travellers, centred on a ‘made-to-order, pull-to-serve’ system, which highlights freshness, consistency and fast service.
Inspired by the Bvlgari Hotel Roma, the Paris pop-up merges high jewellery codes, Italian craftsmanship and personalised service to elevate the luxury fragrance experience at the airport.
The One pop-up campaign underlines the importance of travel retail as a platform for storytelling, innovation and experiential brand-building. It is running across Europe, Middle East and Americas travel retail.
The retailer achieved impressive network-wide performance, supported by targeted festive campaigns and integrated retail initiatives.
The three-day VIP-only event runs until 26 February at the travel retailer’s Star Lounge in its flagship Myeong-dong store in Seoul, with participation limited to 60 top-tier Korean customers.














