Retail Promotions
Cartwright & Butler puts premium positioning at heart of brand refresh
Cartwright & Butler is entering a new chapter with a refreshed visual identity, expanded category proposition and sharpened focus on premium gifting, snacking and confectionery.
Chloé and Lagardère write a new fragrance chapter with Bouquiniste pop-up at Geneva Airport
The Geneva installation brings together fragrance discovery, personalisation and storytelling, while giving Chloé’s premium and ultra-premium fragrance lines a high-profile platform in the European hub.
Pernod Ricard GTR and Martell toast Mid-Autumn Festival with ‘Golden Moon’ campaign
The campaign illustrates how Pernod Ricard GTR is using key cultural moments to strengthen engagement and drive premium, locally relevant gifting opportunities.
Interview: BeautyPro’s David Herdman on 16 years of skincare innovation and global travel retail growth
The British house’s Co-Founder and Product Development Director David Herdman spoke to The Moodie Davitt Report about the brand’s journey, evolving portfolio and plans to capture further opportunities across travel retail.
Unifree Duty Free adds a ‘plantable’ element to Bio product storytelling at Istanbul Airport
The activation pairs selected Bio products with plantable seed cards and digital content, combining product discovery with the retailer’s wider sustainability efforts.
Shinsegae Duty Free marries K-beauty and Korean culture to celebrate upcoming Chuseok holiday season
The travel retailer is tapping into the Chuseok travel surge with a Beauty of Joseon pop-up at its Myeong-dong flagship, combining retail engagement with a gamified celebration of Korean heritage.
Exclusive: Puig and Extime debut Dries Van Noten’s ‘Impossible Combinations’ at Charles de Gaulle
Dries Van Noten’s first-ever travel retail animation brings the fashion house’s ‘Impossible Combinations’ philosophy to Paris Charles de Gaulle with refillable design, live embroidery and cross-category beauty discovery.
Shinsegae Duty Free taps Amorepacific loyalty platform to drive data-driven customer engagement
The pioneering partnership connects Amorepacific’s Beauty Point programme with Shinsegae Duty Free’s online store, creating new opportunities to reward shoppers and build longer-term customer relationships.
cdf Sanya International Duty-Free Shopping Complex dazzles with 12th anniversary campaign
‘As One, As Always’ is the CDFG campaign slogan as cdf Sanya International Duty-Free Shopping Complex marks its 12th year on 1 September.
Coty builds BOSS Bottled Beyond momentum with Americas travel retail pre-launch
Coty is building BOSS Bottled Beyond with an Americas travel retail avant-première spanning immersive experiences, digital engagement and OOH media in Mexico, Argentina and Brazil among others.
Sol de Janeiro, ATÜ Duty Free and Gebr. Heinemann ‘Make Life Cheirosa’ at Antalya Airport pop-up
Sol de Janeiro is dialling up the colour, energy and experiential retail at Antalya Airport with one of its most ambitious travel retail activations to date.
Beluga Vodka puts premium positioning in focus with Heinemann activation at Hamburg Airport
Running through 31 August, the activation uses an Art Deco-inspired space, guided tastings and an exclusive passport cover to drive brand engagement.
