Retail Promotions
EVERRICH Duty Free delivers an Islay TREX treat in Taipei
EVERRICH Duty Free literally and figuratively brings the spirit of the famed Scottish island of Islay to Taoyuan International Airport passengers to celebrate the famed Islay Festival (Fèis Ìle).
Images of the Day: Capturing the spirit of Cyprus at Larnaca International Airport
Today’s images come from our visit this week to Larnaca International Airport and lead on the wonderfully evocative and commercially outstanding Kypriaka destination zone.
fresh spotlights Kombucha UV sunscreen in immersive outdoor Jeju Island experience
The fresh Luminous Journey brought together leading media and beauty influencers, who experienced a curated programme of island-based activities alongside the brand’s latest skincare innovation.
Pink revival: Elizabeth Arden distils modern femininity with Eternal Aura travel retail roll-out in Asia Pacific
Elizabeth Arden is rolling out immersive pink airport pop-ups in Melbourne, Singapore, Auckland and Bangkok to showcase its first flagship fragrance launch in eight years.
Prada Beauty and Avolta go to market with experiential activation at Madrid Airport
Combining Prada Beauty’s minimalist aesthetic with the atmosphere of a spring market, the concept reinvents fragrance and beauty discovery with exclusivity and sensorial storytelling.
Bacardi turns up the heat on World Paloma Day with Patrón-led London rooftop activations
Established in 2019, World Paloma Day has evolved into a strategic milestone on the drinks industry calendar, serving as a key promotional driver to accelerate tequila volume growth as summer demand ramps up.
Lotte Duty Free champions regional destinations through K-official mascot pop-up
Running until 31 May at World Tower in Seoul, the experiential activation promotes regional tourism through character-led displays, aiming to shift interest beyond Seoul for visitors seeking K-culture experiences.
Sentipede powers Adani Airports’ travel retail decision-making with AI-driven platform
Developed for AAHL settings, where passenger intent is high but dwell time is short, Sentipede’s solutions support faster, more informed decision-making across brands, airport operators and duty-free retailers.
On location: Cyprus Duty Free adds sizzle to beauty category with Hot Shop concept
The Moodie Davitt Report visits Larnaca International Airport as Cyprus Duty Free inaugurates a new ARI concept called the Hot Shop targeting a younger generation of travel shoppers.
Nestlé brings a ‘Taste of Japan’ to Singapore Changi Airport with KitKat and FNA Group International
By combining limited-edition flavour exploration with gamified engagement, the activation seeks to deepen engagement while strengthening KitKat Japan’s visibility in the key Asian hub.
Double Serum Foundation stars in Clarins’ ‘largest and most widespread’ makeup campaign in travel retail
The hybrid foundation/serum innovation is supported by an impactful, global activation roadshow spanning 20 cities with DFS Group, China Duty Free Group and Unifree Duty Free.
WHSmith advances travel retail innovation with AI assistant roll-out at Melbourne Airport
Now available at InMotion stores in Melbourne Airport Terminal 1 Pier B Airside and Terminal 3 Mezzanine, the solution enables travellers to access AI-driven shopping support directly from their smartphones via QR code.
