Retail Promotions
cdf Beauty marks seventh anniversary with artist collaboration and ‘Taste of Hong Kong’ theme
cdf Beauty has partnered with acclaimed Hong Kong artist Maysum to design the campaign; she in turn has teamed up with local coffee roaster My Little Coffee to present an exclusive box set with an important CSR element.
Clarins spotlights Singapore with Beauty Concierge global debut at Changi with The Shilla Duty Free
The immersive activation blends Singapore-inspired aesthetics with personalised beauty services, interactive experiences and exclusive travel retail offerings for travellers at Changi Airport.
Shinsegae Duty Free puts health and wellness in the spotlight with Myeong-dong pop-up
The curated showcase responds to rising consumer interest in convenient health solutions, offering travellers products designed to support healthier lifestyles on the go.
PMI Global Travel Retail and Frankfurt Airport Retail extend reach of IQOS and VEEV with pop-ups
“The Frankfurt retail installations shows how Global Travel Retail can play a leading role in introducing smoke-free alternatives to international adult smokers,” says PMI GTR Vice President Beste Ermaner.
Images of the Day: How Harding+ is bringing the spirit of brands to life
Today’s images come courtesy of cruise retail concessionaire Harding+, which is hosting a series of high-profile drinks activation across partner ships in Europe this summer.
Liquid gold: Biosota Organics’ Andrey Zubko on the winning formula behind a TREX double
The Moodie Davitt Report sits down with CEO Andrey Zubko to talk bees, badges and what it takes to sell honey next to XO Cognac.
‘Take Home the Cup’ – Reese’s brings football fever to travel retail and Moodie Davitt homepage
The Hershey Company has kicked off a global travel retail campaign for Reese’s, combining football-inspired packaging, immersive airport activations and interactive experiences to score with travellers during a major sporting moment.
Lark Distilling Co. lands at Singapore Changi Airport with Lotte Duty Free for Asia travel retail debut
The Tasmanian distiller introduces its award-winning single malt portfolio, led by the Asia travel retail-exclusive (TREX) No.166 Dark Lark.
Ian Macleod Distillers refreshes Edinburgh Gin flavoured range with Avolta-exclusive release
The launch builds on Edinburgh Gin’s flavoured portfolio with a citrus-forward expression designed for travel retail.
Lotte Duty Free drives summer travel spending with downtown and online shopping campaign
Running through 31 August, the initiative offers discounts of up to -50%, exclusive rewards, travel-themed prize draws and curated brand offers across the retailer’s downtown stores and online platform.
Interview: Talking differentiation, creative campaigns and taking the long view at Changi Airport
Changi Airport Group Managing Director, Airside Concessions Hung Jean talks about the levers that entice shoppers to spend amid a period of economic uncertainty for many.
Interview: Jägermeister’s Tobias Witte and Stephanie Cleary on creating a next-generation brand experience
Following the launch of its landmark Frankfurt Airport dual-store concept, Mast-Jägermeister executives Tobias Witte and Stephanie Cleary reveal how consumer centricity, experiential retail and long-term brand building are shaping the company's vision for global travel retail.
