INDIA. Ospree Duty Free welcomed global content creator, TV personality, musician and entrepreneur KSI during his recent visit to India, underscoring the retailer’s partnership with PRIME Hydration. The wellbeing brand was co-founded by KSI alongside YouTuber, influencer and entrepreneur Logan Paul.
Ospree Duty Free is the official retail partner of PRIME Hydration in India.
During his visit, KSI visited the PRIME Hydration stand and engaged with staff at the Ospree Duty Free store at Mumbai Chhatrapati Shivaji Maharaj International Airport.
According to Ospree Duty Free, PRIME Hydration has “rapidly evolved into a global phenomenon”. The retailer said the brand combines “performance-led functionality with lifestyle and creator-driven culture”.
“This moment underscores how travel retail is transforming,” commented an Ospree Duty Free spokesperson. “Airports are no longer just transit points – they are cultural touchpoints. Partnering with brands like PRIME allows us to offer products that resonate deeply with the next generation of global consumers.” ✈
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