CNSC highlights Chinese heritage brands at 4th China (Macao) High-quality Consumption Exhibition

CNSC and sister companies under Sinopharm Group display a strong presence in a spacious exhibition area, highlighting global growth

MACAU, CHINA. Sinopharm Group’s travel retail arm China National Service Corporation (CNSC) has marked its successful participation at the 2025 Macao High-Quality Consumption Exhibition in Macau.

CNSC highlights its portfolio in duty free, featuring top international favourites and notable Chinese spirits and health products

The travel retailer exhibited alongside sister companies Sinopharm CNBG, Sinopharm Taiji and Sinopharm Health.

CNSC showcased prominent Chinese liquor brands, including Moutai, Fenjiu and Shede, at the Expo, demonstrating the cultural value and global appeal of high-quality Chinese products.

Leveraging Sinopharm’s health sector expertise, CNSC has grown rapidly in recent years and developed its ‘duty-free + health’ model to tap into the rising global demand for health-related products.

At the Expo, the group showcased China’s health sector to the international market, featuring Sinopharm Taiji’s premium traditional Chinese medicine and Sinopharm Health’s innovative products, highlighting the global competitiveness of Chinese enterprises.

CNSC’s participation underscores its growth from one of China’s pioneering duty-free operators to a travel retail network covering airports, offshore islands, downtown areas, border regions, ports, overseas markets and online platforms.

CNSC’s portfolio prominently includes top-selling brands such as Penfolds and Hennessy

The retailer currently operates more than 40 duty-free shops and service outlets across over 30 provinces, municipalities, autonomous regions and international markets, including major Chinese cities such as Beijing, Shanghai and Chongqing, as well as overseas locations, such as Japan and Dubai.

With a duty-free network across China’s major ports and cities, CNSC serves as a gateway for global products into China and a platform for Chinese consumer and health products abroad.

Looking ahead, the retailer highlighted plans to leverage China’s large consumer market and optimised industry regulations to enhance service quality and strengthen its market position.

In addition, the company will further expand its overseas channel network, establish a more comprehensive global sales system for Chinese products and promote a wider range of high-quality Chinese goods to the international market.

The company emphasised its commitment to expanding Chinese brands worldwide, sharing China’s growth opportunities globally and using its platform to support the nation’s continued high-level opening-up.

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