Coty Prestige has introduced a new women’s fragrance from the house of Calvin Klein. Eternity Aqua for Her – a partner to the men’s scent Eternity Aqua, which was launched in 2010 – is rolling out this month into travel retail worldwide.
The fragrance is said to showcase the natural, relaxed side of the Eternity woman. The aquatic floral juice is described as refreshing, sensual and pure. It opens on notes of white peony, pink lady apple, cucumber water and apricot pulp, building to a floral heart of tiare, magnolia, gardenia and jasmine. The base blends woods and musk.
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Eternity Aqua for Her joins the Eternity Aqua men’s fragrance, launched in 2010 |
The flacon is a tall, slender reinterpretation of the original Eternity bottle. It features a gradient of blue and turquoise which fades to a clear cap. The outer carton is a complementary pearlescent blue.
The full product line-up comprises 30ml, 50ml and 100ml edp sprays, a 200ml hydrating body lotion and a 200ml refreshing shower scrub.
The advertising campaign features models Edita Vilkeviciute and Ben Hill (the original face of Eternity Aqua) lounging by an infinity pool overlooking the ocean.
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