Fashion jewellery brand Nadri will return to the TFWA World Exhibition in Cannes (29 September-3 October) following its debut in the travel retail sector last year (Red Village, K15).
Nadri Vice President of Sales Stephanie Miano commented: “We are thrilled to be returning to TFWA World Exhibition for the second time. Nadri has been a trusted name in the jewellery industry for over 40 years, known for top-quality pieces with high-wattage sparkle, which we aim to share with exhibition visitors.”
Nadri’s cubic zirconia collections, which include necklaces, rings, earrings and bracelets, are designed with versatility in mind, offering travellers an option for stylish yet accessible luxury.
In Cannes Nadri will highlight a variety of collections, including Starlet Dazzle, Halle, Farrah, Blue Lagoon, Northern Lights and Perfect Tennis. These collections are inspired by current fashion trends, featuring bold colours and intricate designs that emulate fine jewellery craftsmanship.
Founded in 1984 by entrepreneur Young Tae Choi, Nadri has grown into a leading fashion jewellery brand, combining traditional craftsmanship with modern production methods. The company maintains full control over its entire production process, from initial design to final packaging, ensuring consistency and quality in every piece.
“Every piece of Nadri jewellery is held to the highest-quality standard, ensuring that the wearer will enjoy it for years to come,” Miano explained.
With its strong presence in major US department stores, Nadri is now focusing on expanding its reach in global travel retail. Miano commented: “We see a white space in travel retail for high-quality fashion jewellery that sparkles from day to night.
“Nadri is the perfect option for those looking to dress up their look but don’t want to spend or travel with tens of thousands of dollars’ worth of jewellery.
“Our current business in US high-end department stores holds very steady sales trends and increases to last year. With our dedication to product and quality, we have been organically expanding our wholesale business.
“Our direct-to-consumer channel is seeing exciting growth with a large focus on ecommerce strategies to drive sales,” Miano added. “We are looking to continue building relationships at Cannes and delighting buyers who are discovering all that Nadri has to offer.” ✈
