Nuance set to open Victoria’s Secret in star-studded Las Vegas beauty offer

We’re excited by the newness, innovation and brand line-up of this department
Richard Rendek
CEO
The Nuance Group North America

US. The Nuance Group/Las Vegas will unveil a 600sq ft (56sq m) Victoria’s Secret shop-in-shop when it launches its revamped duty free offer at Las Vegas McCarran International Airport’s long-awaited new Terminal 3 on 27 June.

As reported, T3 is a US$2.4 billion project, featuring a 1.9 million sq ft, three-storey building. It is opening in three phases, beginning with international traffic on 27 June. T3 includes a significant increase in international gates and a major uplift in retail and food & beverage facilities. The Moodie Report is tracking the development of Nuance’s ambitious T3 offer in coming weeks, culminating with exclusive on location coverage from the Grand Opening.

Nuance, the long-term incumbent, was awarded a new 15-year concession at McCarran in November 2010. The contract features 11,085sq ft (1,030sq m) of retail space in T3, highlighted by the new main international store which, at over 10,403sq ft (966sq m), is one of the largest duty free stores in the US.

The Victoria’s Secret shop-in-shop , located at the front of the perfumes & cosmetics store, will feature a new design concept offering best-selling fragrances & body lotions, edited accessories and panty bar.

The perfumes & cosmetics store will see the introduction of a number of big-name new brands such as MAC and La Mer. Other popular international names such as Esteé Lauder, Clinique and Lancôme will feature demonstration/consultation areas at the front of each counter.

“The fragrance department will also feature our “˜Fragrance Scent’ bar,” The Nuance Group North America CEO Richard Rendek told The Moodie Report. “It’s designed to be a highly interactive area which will be used to showcase the newest products.

“We’re excited by the newness, innovation and brand line-up of this department, which will form an integral element of one of the most exciting offers Nuance has ever brought to North American travel retail.”

This artist’s rendering shows both the ‘Fragrance Bar’ and the Victoria’s Secret outlet


This image previews the upscale design and fittings of the main Nuance store in Terminal 3


ABOUT TERMINAL 3

Terminal 3 at Las Vegas McCarran International Airport is a US$2.4 billion project, featuring a 1.9 million sq ft, three-storey building. It is opening in three phases, beginning with international traffic on 27 June.

It includes a significant increase in international gates and a major uplift in retail and food & beverage facilities.

Importantly from a duty free perspective, international traffic was up +27% year-on-year during the second half of 2011. Terminal 3 is already expected to be at capacity for international traffic during some peak travel periods this summer.

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