Family-owned fragrance company Puig will open a new regional hub in Miami in January to bolster its growth in Americas travel retail.
According to the company, the hub will support its leadership position in fragrances in Latin America and grow market share in North America, with a special focus on niche brands.
The company said: “Its presence in Miami will enable Puig to double down on relationships with key business and industry partners, from retailers and agencies to suppliers and distributors, most of whom already operate in the Florida city. In addition, the plan will provide opportunities to strengthen the Puig teams and further develop the company’s capabilities.”
