ROCKS Whiskey Chilling Stones – the innovative brand inspired by an old Scottish tradition – has secured a new inflight listing with Emirates.
As reported, ROCKS Whiskey Chilling Stones specialises in granite stones, an alternative to adding ice to spirits.
The brand’s Original Rocks pack now features on the EmiratesRED online and inflight shopping channels. It is brand’s 14th inflight listing in 18 months and marks ROCKS’ debut in UAE travel retail.
According to ROCKS Founder Quentin Depigny, the Original Rocks pack – which offers six chilling stones in a wooden storage and presentation tray – is a “strong market fit in the inflight sector thanks to its compact size and gift positioning”.
“This inflight listing is a key milestone for ROCKS as we embark on an exciting collaboration with Emirates,” he said. “With their global reach and world-class service, we are very pleased to introduce our award-winning product to their customers in the Middle East and beyond.
“Connecting with the passengers of Emirates is a prestigious audience for ROCKS and we anticipate many will be keen to discover our premium barware accessory,” Depigny added.
ROCKS Whiskey Chilling Stones is represented in travel retail by Hanse Distribution. ✈️
