SWEDEN. Swedavia yesterday (26 March) staged a special event to mark the completion of the commercial transformation programme at Göteborg Landvetter Airport, where multiple new and revamped food & beverage venues and retail stores have recently opened.
Over the past six months, the airport’s commercial offering “has undergone a top to bottom renovation and renewal to better meet the expectations of our passengers”, according to the airport operator.
The inauguration event featured speeches, a ribbon-cutting ceremony and a DJ in the commercial area. In attendance were Göteborg Landvetter Airport Director Anna Strömwall and SSP Sweden Managing Director Björn Olsson.
SSP operates five of the airport’s newly established restaurants, including four brands – Barino, Bistro & Bar, Cornelius Coffee and FIKA – created especially for Swedavia-operated airports.
Barino serves high-quality barista-brewed espresso and other Italian drinks and food options; Bistro & Bar offers a mix of international and local cuisine; and Cornelius Coffee serves a range of coffees and café-style food.
FIKA is a traditional Swedish café concept offering pastries such as Swedish chocolate cake (kärleksmums), coconut macaroons (kokostopp) and thumbprint cookies (hallongrotta), to accompany freshly brewed coffee.
Olsson said: “This is an incredibly important day for us at SSP and a milestone for the big changes we have created here at Göteborg Landvetter Airport. Together with Swedavia, we have managed to create an entirely new range of food selection at the airport with something that suits all passengers and wallets.
“This has been achieved through an entirely new mix of external and proprietary brands, which create a nice oasis for meetings and comfort. Food & beverage are a natural part of a journey and with today’s opening celebrations, we are convinced that we have created a very positive experience for passengers.”
Other food & beverage openings at Göteborg Landvetter Airport include PONG Sushi & Poké, Bastard Burgers, Joe & The Juice and Espresso House.
The latest retail stores to launch as part of the commercial transformation programme are bookstore Pocket Shop, Swedish souvenir store Sweshop and WHSmith.
They line up alongside other recent openings at the airport, including a revamped Göteborg Duty Free store from Dufry (Avolta), 7-Eleven, Aera Airport Fashion, Eton and Pressbyrån.
Strömwall said: “We have a brand-new commercial offering and a brand new, significantly improved, passenger experience, which has been developed here at Göteborg Landvetter over the past six months.
“We have listened to our passengers and brought in variety in terms of the range of shopping, food and drink, and the price tag. There should be something for all tastes and all budgets.”
Swedavia Director of Marketing and Commercial Development Charlotte Ljunggren commented: “A stronger commercial offering is not only important for the passenger experience – it also helps us maintain competitive airport charges and, in the long run, improved connectivity both within Sweden and from western Sweden to the rest of the world.” ✈