Travel Retail TV on The Moodie Report.com | |
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 | Duty Free in the Middle East – ‘A Sense of Place’ |
| Beirut Duty Free – a stunning tale of transformation |
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INTERNATIONAL. Travel Retail TV on The Moodie Report is proud to present its second feature – two short films that were originally presented at the 2003 MEDFA conference.
Contained in ‘A Sense of Place’, commissioned by MEDFA and produced by Marshall Lightfoot, the films examine two of the region’s leading duty free retail operations, Abu Dhabi Duty Free and Dufry Emirates at Sharjah International Airport. Our film begins with Peter Marshall interviewing Abu Dhabi Deputy Managing Director Dan Cappell, who talks passionately about the retailer’s unrelenting focus on the consumer as a means of driving up footfall, penetration and average spend.
In part two, we visit Sharjah International Airport, one of the very best operations in Dufry’s impressive global network, where we talk to Dufry’s Director of Retail Operations Asia and Middle East, Jan Baljet.
Next week we continue our build-up to the annual MEDFA conference (27-28 November in Dubai) with new – and exclusive to TRTV on The Moodie Report – footage of MEDFA President Mohamed Mounib.
Speaking to TRTV on the eve of the MEDFA conference about the key issues facing the business. Mounib does not mince his words – especially when it comes to the controversial issues of perfume pricing in the region and suppliers’ inability – or unwillingness – to control their distribution. Don’t miss it.
