UK. Integrative medicine expert Andrew Weil made a rare in-store appearance at a UK department store this week to talk about the new Origins Mega-Mushroom range.
Weil, who created The Dr Andrew Weil for Origins Collection, gave a stage interview with YOU Health Editor Sarah Stacey following a reception at Selfridges’ Gallery Restaurant, during his only in-store appearance worldwide.
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| Forerunner in integrative health Andrew Weil (pictured above) promotes his Origins Mega-Mushroom range in a rare in-store appearance at Selfridges | |
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Weil, who created The Dr Andrew Weil for Origins Collection, gives an interview with YOU Health Editor Sarah Stacey (pictured left), in which he speaks about the “fusion of body, brain and spirit” | |
Weil, a world-renowned expert in integrated health, firmly believes in the “fusion of body, brain and spirit”. He promoted the Mega-Mushroom range as a part of his “beauty comes from the inside” philosophy which combines aspects of traditional Western medicine and alternative remedies.
The Origins Mega-Mushroom skincare range uses the power of mushrooms to fight ageing by focusing on combating inflammation of the skin. According to Weil, mushrooms have anti-inflammatory properties, boost health and improve the skin’s resistance.
Said Weil: “You need to treat the whole person and respect nature as a healer. Beauty reflects health; there is no beauty without health.”
The Mega-Mushroom face cream and serum duo was released in the US eight months ago and made its travel retail debut in Copenhagen this March. It is now available in travel retail worldwide. Origins is planning to launch a skin cleanser, lotion, eye care products and baby care products from this range.
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| (Pictured left) From left: Intern Nina Schweickart and PR/Administration Co-ordinator Patricia Canellis with Annette Alvarenga-Johnson, Communications and Administration Manager, Estée Lauder Travel Retailing. (Pictured right) Maleka Dattu, General Manager, Origins, UK & Ireland (middle) speaking to a colleague prior to the interview | |
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Members of the press and guests are greeted with a Champagne reception | |
Mushroom miracle
The Dr Andrew Weil for Origins Collection blends a combination of mushrooms famed for their anti-oxidant, anti-bacterial and anti-inflammatory properties, commonly used to support allergy and cancer treatments.
Combined with traditional Asian medicinal ingredients such as ginger, turmeric and basil, it creates a unique skincare formula which Origins believes can optimise the skin’s defence against ageing.
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| The Origins Mega-Mushroom skincare range uses the power of mushrooms to fight ageing by combating skin inflammation. “You need to treat the whole person and respect nature as a healer,” says Weil. “Beauty reflects health; there is no beauty without health.” | |
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(Pictured left) Annette Alvarenga-Johnson briefing The Moodie Report on Origins’ latest skincare line. The Selfridges department store event was attended by members of the consumer press and medical organisations | |
The four types of mushrooms used are:
Hypsizygus ulmarius: Offers many benefits including anti-irritant properties.
Cordycep: A Chinese medicinal mushroom commonly used to increased energy.
Reishi: Like cordycep, it is known for its revitalising properties, but is also good for the complexion.
Chaga: The “birch mushroom” known for its anti-inflammatory properties.
Currently, the collection consists of the Mega Mushroom Face Serum, the Mega Mushroom Face Cream and the Essential Oil Blend.
The Essential Oil Blend includes geranium, patchouli, lavender, mandarin, orange and olibanum.
For more information on the range, visit www.origins.com. To find out more about Dr Andrew Weil’s Integrative Medicine, go to www.drweil.com.
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