Guerlain refreshes feminine fragrance portfolio with Eau de Shalimar – 21/01/08

FRANCE. Guerlain has unveiled a new interpretation of its Shalimar feminine fragrance, called Eau de Shalimar. It will be available from 1 April.

The new scent is described as a light yet sensual version of the famous oriental original. It is characterised by fresh citrus top notes, vanilla, and florals such as rose, jasmine and iris.

The packaging has also been updated. The fragrance flacon retains the curved lines of the original, but features a new colour-scheme.

For Eau de Shalimar the bottle is of transparent glass, adorned in the centre with a midnight blue label. This blue seal is echoed on the white outer carton.

Eau de Shalimar will be available as a 50ml spray, priced domestically at around €63.

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