INDIA. Cochin Duty Free is offering customers the chance to win a Nissan car in a Chivas promotion jointly organised by Alpha Kreol India Ltd (which manages Cochin Duty Free in India) and Pernod Ricard.
The promotion runs from November 2014 to January 2015 at Cochin International Airport.
To participate in the grand draw, customers must buy US$65 worth of selected Chivas products. Two Nissan Micra cars and one Nissan Terrano car will be up for grabs.
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Cochin Duty Free will give away three Nissan cars in its latest promotion with Pernod Ricard |
As part of the promotion, customers can save US$10 with the purchase of any two selected Chivas products or receive a free trolley bag with the purchase of two bottles of Chivas Regal 18yo.
Alpha Kreol India Director A.S.Lal commented: “The promotion is doing well and we hope to achieve substantial sales growth for Chivas brand products. Our aim is to create added value for our customers. India’s duty free sector faces competition from other departure shops at various airports so we have to innovate. Indians are high-spending customers but they are very value-conscious too, so we have designed this customer-friendly promotion with the support of our business partners.”
