https://youtu.be/lO8iDQjaQl8
L’Oréal Paris has unveiled its first digital makeup line called ‘Signature Faces.’ The collection comprises ten augmented reality filters which are available to use on SnapCam.
The tool is compatible with a wide variety of video platforms including SnapChat, Instagram, Skype, Google Hangouts and Zoom.
Signature Faces is made up of three themes: Volumising Capsule, Plump Shot and Fire Match.
Each line offers a selection of colourful makeup filters, from bold eyeshadows and sparkling lashes to jewel-toned lipsticks and bright cheek tints.
Commenting on the range, L’Oréal Paris said: “Our cameras are always on. They have changed the way we work, socialise and express ourselves. L’Oréal Paris embraces our new digital lifestyles and creates looks that can only be achieved online, unlocking a whole new experience of modern makeup.”
