SWITZERLAND. French luxury house Chanel has extended its travel retail footprint with the opening of its boutique at Zurich Airport, in partnership with Avolta.
The 70sq m store, located in the departure zone on Level 1, features the brand’s full fragrance and beauty portfolio.
Highlights include travel retail-exclusive lines such as Les Exclusifs de Chanel and Eaux de Chanel fragrances, the 31 Le Rouge lipstick collection and a curated range of Chanel eyewear.
A carefully planned layout positions men’s and women’s fragrances and skincare to the left, while the opposite side presents makeup collections and a dedicated gifting zone.
The entrance features a novelty table, complemented by a central station that presents a selection of fragrance, makeup and skincare essentials.
An intimate corner at the back highlights Chanel’s signature creations, from Sublimage and 31 Le Rouge to Les Exclusifs de Chanel and N°5, alongside a cosy consultation space.
Six expert advisors are on hand to assist travellers in discovering the brand’s first fragrance and beauty boutique in the region.
Tailored consultations, together with an array of exclusive services, assist visitors in selecting products that reflect their personal style and preferences.
To address skincare needs, the store features the Chanel Vitality Scanner, providing a 20-minute consultation with advanced 3D technology to evaluate skin vitality and develop a specific regimen.
Signature gesture demonstrations are available, where Chanel experts guide visitors through massage techniques designed to boost the performance of the brand’s skincare and accessories.
For those on the move, Chanel offers flash makeup services for quick yet refined touch-ups. Guests may also enjoy in-depth consultations, with expert advisors crafting personalised beauty solutions. ✈
