ANY DI opens standalone store at Frankfurt Airport as travel retail growth gathers pace

ANY DI is known for its smart luxury accessories which combine colourful design and functionality. The Franfurt store is its second German airport location following an opening at Munich Airport last year.

GERMANY. Munich-based premium accessory brand ANY DI has opened a standalone store at Frankfurt Airport.

The opening marks the brand’s second standalone store in travel retail following its debut at Munich Airport in 2024. It is located in Terminal 1 Departure Level 2, Section A/B, described by ANY DI as “one of Europe’s busiest passenger zones”.

The brand boasts a clear design language centred on versatility and smart functionality. Hero products include the Bag L backpack, patented SunCover, PhoneStrap and a range of convertible bags which combine refined aesthetics with considered, practical design.

Founder CEO and Designer Anne Dickhardt (centre) officially cuts the ribbon to the Frankfurt Airport store

Many of ANY DI’s designs are rooted in Founder, CEO and Designer Anne Dickhardt’s personal experiences, particularly her travels with her young son, whose fascination with aviation has directly influenced signature creations such as the SunCover Airplanes motif and the Puffer Bag.

The Frankfurt Airport opening underscores ANY DI’s strategic focus on travel retail as a key growth channel.

Dickhardt commented: “With Frankfurt, we are strengthening our presence in international travel retail and reaching an even broader global audience. Our goal is to establish ANY DI as a permanent part of the premium accessory landscape – nationally and worldwide.”

ANY DI is known for innovations such as the SunCover, a protective accessory for sunglasses, alongside versatile bag concepts

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