International
On Location: Absolut Vodka and Tabasco turn up the heat with spicy vodka collaboration
The Moodie Davitt Report Brands Director Hannah Tan was on location in Sweden as Absolut Vodka and Tabasco unite heritage, heat and sustainability in a flavour-forward collaboration.
Pernod Ricard Clear Spirits & RTDs CEO Stéphanie Durroux, Pernod Ricard Global Vice President of Marketing for Absolut, Malibu and Kahlua Craig Van Niekerk and McIlhenny Company Director of Global Marketing Communications Kate Neuhaus discuss key topics, including brand iconicity, flavour innovation, sustainability, premium vodka’s performance within a slowing spirits market and the role of high-profile partnerships such as Absolut Tabasco in recruiting new consumers.
Speaking to investors after announcing LVMH full-year results, Chairman & CEO Bernard Arnault addressed market disruption worldwide, saying it is “extremely difficult to control all the geoeconomic impacts on our companies”.
Mabrian’s latest study analysed international air capacity and flight searches to the top 50 airports in each world region, focusing only on international demand for January to June.
LVMH highlighted the streamlining of operations at DFS Group through 2025, with the planned sale of the travel retail businesses in Hong Kong and Macau to China Tourism Group Duty Free announced last week.
Global Exchange’s Heathrow operations strengthens its foreign exchange leadership position across Europe’s busiest aviation hubs following a landmark year of international expansion.
The partnership aligns Oracle Red Bull’s technical excellence in motorsport with Maui Jim’s PolarizedPlus2 lens technology and premium eyewear positioning.
The scheme addresses what Cruise Retail Academy sees as a growing imbalance in traditional cruise recruitment models that favour prior shipboard experience.
In this remarkable piece written in response to DFS’s continuing rationalisation, former senior executive Lynette Johnson talks poignantly of the camraderie, leadership and values that bound DFS team members over many remarkable years.
The company, part of TAV Airports and Groupe ADP, said the new partnership reinforces its focus on service excellence across premium airport hospitality operations worldwide.
Above-average sales growth in UK & Ireland and in APAC and EEME buoyed the travel food specialist in the three months to 31 December.
The quartet of speakers addressed how their organisations are navigating a path through global macro-economic and geopolitical uncertainty, assessed emerging consumer demands, focused on data-sharing and partnership, and examined the influence of AI on travel retail.
Edington brings more than 25 years’ senior leadership experience to his new role having held senior roles at Dior, Burberry and most recently Aesop.














