Coty has named Catherine Walsh to the newly-created position of Senior Vice President, Corporate Communications, as part of a drive to strengthen its brand-building efforts.
Walsh has been with the group for more than a decade, serving most recently as Coty Prestige Senior Vice President American Fragrances.
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Catherine Walsh, with Madonna, at last year’s Truth or Dare fragrance launch |
“Catherine Walsh has been a key force in creating and developing the American portfolio of Coty Prestige since she began with us in 2001,” noted Coty CEO Michele Scannavini. “Her passion for all forms of beauty, her natural curiosity and her unique marketing capabilities have all contributed to the growing success of Coty Prestige over the past decade, and they are just some of the characteristics that make me confident in her ability to take on this new role.”
In her new position, Walsh has been charged with promoting Coty’s corporate image, implementing effective financial communication, piloting Coty Cares, developing digital capabilities and leading internal communications. Serving under her to help achieve those goals is a cross-divisional team that will include representatives from the departments of Corporate Public Relations, Corporate Sustainability, Global Digital and Employee Communication.
“I have been in the Coty family for more than 10 years, and now I look forward to helping make Coty one of the strongest brands in the beauty industry,” commented Walsh. “My goal is to ensure that our brand is recognised and admired by peers, retailers, consumers, suppliers and employees alike. With the wonderful team I have to support me, I know that we will be able to achieve those goals and much more.”
Walsh’s many achievements in her tenure at Coty include reigniting the celebrity fragrance model by establishing a long-standing collaboration with Jennifer Lopez, inventing new concepts and brand territories with Marc Jacobs and Balenciaga, and bringing brands such as Calvin Klein to new heights. She sits on the Fashion Institute of Technology’s Industry Advisory Board and the Board of Directors for the Chinati Foundation.
