US beauty powerhouse Coty has added two fragrances to the Calvin Klein Eternity portfolio: Aromatic Essence for Women and Aromatic Essence for Men. The products are now available in Asia Pacific and Europe travel retail.
Eternity’s signature bottles and cartons have been revamped to house Aromatic Essences. The scents are bottled in a lacquered teal green glass bottle which takes inspiration from gemstones.
The men’s fragrance is bottled in 200ml, 100ml and 50ml flacons, while the women’s scent comes in 100ml, 50ml and 30ml (+10ml sample) bottles.
The supporting launch campaign, shot and photographed by Mert Alaş, features British actor & rapper Idris Elba and Canadian model Sabrina Dhowre Elba.
Coty noted: “The new Calvin Klein Eternity campaign continues to celebrate romance, paying homage to the timelessness of the Eternity legacy – sensuality inspired by profound connection and the essence of desire.”
Eternity Aromatic Essence for Women is a floral gourmand featuring lavender, coconut water accord and a woody base. The scent has been crafted by Mane (flavours and fragrances producer) perfumers Véronique Nyberg and Julie Massé.
Eternity Aromatic Essence for Men is a fougère gourmand. The fragrance includes juniper berry essence and notes of cardamom, lavender and coconut.
It has been created by Firmenich (fragrances and taste company) principal perfumers Daphné Bugey and Frank Voelkl. ✈
