 |
The new website carries a range of interactive features and consumer services |
INTERNATIONAL. DFS Group has launched its new and updated website, www.dfs.com, aimed at travelling consumers that visit its stores worldwide.
The site offers a range of new services. These include the pre-shop facility, where travellers can create a check-list of gifts to be selected before they travel.
There is also a Travel Guides section, where visitors can discover more about the destinations in which DFS is present.
 |
The Travel Guides section features DFS city locations |
Online guests can also view the retailer’s latest campaigns and collections via video and images on the site.
The site also links with DFS’s latest activities and executions. With the DFS Masters of Time event in Macau taking place this coming weekend, the company invites guests to view the collection, with the opportunity to win a US$1,000 gift voucher.
There are also a range of editorial features. Among the latest to appear is Anna Sui’s Trips & Tips, where the designer talks about her travel habits and favourite destinations.
 |
Visitors can view the latest campaigns online |
