CANADA. The House of Dior and Aer Rianta Montreal are inviting Montréal–Trudeau Airport International Terminal passengers this month to enjoy a sunny getaway decorated with the colors of the ‘Diorivera’.
The picturesque activation is anchored by the Dior Aer Rianta Montreal podium, which embodies a ‘bohemian-chic’ style.
The bright yellow of the sun, the soothing green of nature and the flamboyant red of the summer sky at dusk combine to create a tri-coloured palette that invites travellers on a breezy summer escape.
Customers can explore a Dior Summer lifestyle, through a selection of fragrances, makeup and skincare products. The rose notes of Miss Dior Blooming Bouquet and the jasmine of J’adore Parfum d’eau add a refreshing touch, evoking a pleasant summer breeze.
Inspired by wide open spaces, Sauvage Eau de Toilette “unfolds its trail like an ozone-blue sky overlooking a white-hot rocky landscape”, Dior said. Each fragrance is designed to convey an aspect of summer and take travellers on a sensorial journey into nature.
This summer, consumers can discover the new vibrant and pastel Lip Glow Oil limited-edition shades: Pink Lilac, a soft purple; Poppy Coral, a radiant pinkish coral; and Bronzed Glow, a warm brown.
Dior skincare is highlighting Dior Le Baume, the multi-use skincare product that slips into a beach bag, and Dior Solar, the House’s sun protection collection.
The event promises more than products. Services include a summer wellness consultation, skincare routine, hand massages and a glow summer makeup look inspired by Dioriviera.
Visitors can collect exclusive summer postcards during their experience. Dior promises a playful interlude with this summer collection, imbued with the bright, colourful atmosphere of the Dioriviera. ✈
