The Bluedog Group has named Rebecca Mann as Senior Account & Content Manager within its specialist press relations division, Essential Communications. The appointment, effective 1 August, follows a successful period of freelance collaboration.
Mann brings 30 years of experience in travel retail, spanning journalism, PR, copywriting and content creation.
Her editorial career in the channel began with Duty Free News International in 1996, followed by over a decade at The Moodie Davitt Report (then The Moodie Report) as Associate Editor in 2003, rising to Executive Director – Editorial in 2013.
She began her journalism career at Nicholas Hall & Company and has held senior press officer/communications roles in both the public and private sector.
Following her transition from full-time journalism, Mann has worked as a freelance copywriter, account manager and content producer, supporting clients across both B2B and B2C industries.
In her new position at Essential Communications, she will take a central role in account leadership, content strategy and business development.
The Bluedog Group CEO Nick King said, “Rebecca’s appointment reflects our continued focus on bringing in senior talent with genuine sector expertise.
“Her exceptional editorial background, in-depth industry knowledge, and ability to translate insight into impactful content make her a major asset to our business and our clients.”
Mann added, “I’m delighted to be joining Essential Communications on a permanent basis after a highly positive freelance working period.
“Travel retail has been at the heart of my career, and I look forward to working more closely with The Bluedog team to support and evolve our client portfolio.”
Essential Communications Managing Director Sarah Genest commented, “I’ve known Rebecca for many years and am absolutely delighted that she is now joining Essential Communications as a full-time member of the team, following several years working for us as a freelance account manager.
“Her position reflects the continued growth of Essential Communications not just in travel retail PR but in associated sectors on a global basis.” ✈
