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New flagship feminine fragrance Burberry Body |
INTERNATIONAL. Interparfums has unveiled the flacon for the new flagship fragrance from the house of Burberry, called Burberry Body. The general concept and face (Rosie Huntington-Whiteley) were revealed in July. Further details are being confirmed on a step-by-step basis, prior to the introduction this autumn.
Burberry Body will be “pre-launched” in partnership with Marionnaud from 29 August, before beginning its roll-out to more than 150 countries from 11 September.
The new feminine fragrance has been described by Burberry Chief Creative Officer Christopher Bailey as “the most exciting launch that we have ever created”, and is said to capture the iconic spirit of the brand today in a striking and sensual way.
The slim, jewel-like, faceted flacon features the signature Burberry check in a rose-gold colour scheme.
Burberry Facebook fans can discover more about the new fragrance, and request a complimentary sample, at www.facebook.com/burberry. Burberry has over 7.6 million Facebook fans, claimed to be the largest Facebook fan page of any luxury fashion brand.
