Italian company ITF will present three new fragrances at next month’s TFWA Asia Pacific Show in Singapore. New from Blumarine is Blumarine Ninfea (Italian for water lily), a feminine scent inspired by Monet’s watercolours and Anna Molinari’s love of flowers.
The floral citrus juice, composed by Emilie Coppermann, opens on notes of orange, gardenia and lotus blossom, building to a heart of solar jasmine, lavender, ninphea flower and orchid. The base blends musk, sandalwood, ambergris and vanilla.
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Ninfea (top) and Trussardi Blue Land (above) will be presented to the trade in Singapore |
The fragrance is presented in a transparent glass flacon with a blue floral cap. The outer carton is a matching powder blue. Blumarine Ninfea will be available as a 30ml, 50ml and 100ml edp spray, plus a 200ml body lotion.
New from Dsquared2 is Wild, a masculine scent said to highlight the brand’s connection with nature, and the link between the natural and urban world.
The woody aromatic juice was nosed by Daphné Bugey and Annick Menardo. The unusual notes used include santolina, resin, neolabdanum, opoponax and vegetal amber. The scent is presented in a curved, rectangular bottle harnessed with black leather inspired variously by bridles, saddles and “bondage style straps”.
The ad campaign, shot by Steven Klein, features images of model Silvester Ruck’s bare torso, juxtaposed with an unsaddled black stallion.
The Wild Dsquared2 product line-up comprises 30ml, 50ml and 100ml edt sprays, a 100ml after shave lotion spray, a 200ml hair & body wash, a 100ml deo spray and a 75ml deo stick.
Lastly, from Trussardi comes Blue Land, a fragrance that aims to evoke a sense of belonging and a bond with one’s roots, according to the brand. A progression from Trussardi’s My Land scent, this latest incarnation features a blue and silver colour scheme. The updated packaging carries the Trussardi family crest; the bottle is edged in Italian leather.
The juice, composed by Alexandra Kosinski, combines top notes of bitter orange and green apple, atop a heart of lavender, ginger and a marine breeze accord. The dry-down featuers suede, cashmere, vetiver and stone moss.
Trussardi Blue Land is available as a 30ml, 50ml and 100ml edt spray, plus a 200ml shampoo & shower gel, a 100ml deo spray and a 75ml alchohol-free deo.





