SWITZERLAND. JT International (JTI), a member of the Japan Tobacco Group, today launched its new and innovative line extension, Winston Super Slims, in travel retail. It will be available in Lights and Menthol Lights styles.
Speaking of the new product, Ming Lee Foo, Consumer & Trade Marketing Worldwide Duty Free Vice President at JTI, said: “Winston is already one of the most renowned cigarette brands in travel retail. With the launch of Winston Super Slims, we offer global travellers the choice of the elegance of the Super Slims category without compromising the high quality of a genuine cigarette brand.”
Winston Super Slims has recently been launched in Russia and Ukraine where it quickly gained access to the market.
It is described by the company as high quality with a refined shape, excellent taste and modern design.
Winston, one of the leading brands in the world, is the number one brand in the CIS and Russia and segment leader in Malaysia, Spain and Turkey.
For details, contact Santiago LLairó, Corporate Affairs & Communication Worldwide Duty Free, JTI Trading S.A., 12 Chemin Rieu, CH 1211 Geneva 17, Switzerland, tel: +41 22 703 0731, fax: +41 22 703 3731, Visit www.jti.com
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