FRANCE. LS travel retail has confirmed further details of its new fashion offer at Nice Côte d’Azur Airport. As previously reported, the retailer will open three fashion stores and two FNAC outlets at the location. The seven-year fashion contracts run from March 2016.
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LS travel retail’s Riviera Chic concept will showcase seaside style |
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The Fashion Place is described as “fresh and dashing”, with a digital a key focus |
“These openings demonstrate once again the expertise and innovative capacity of LS travel retail to deliver a high shopping experience,” noted the company.
The new offer comprises “˜The Fashion Place’ (163sq m), “˜Riviera Chic’ (78sq m) and an 80sq m Longchamp shop. The Fashion Place is described as a “fresh, dashing” concept that includes a dedicated animation area. Digital will be a key focus, in the form of a welcoming digital store banner and in-store digital screens. Riviera Chic is described as a trend-setting concept that showcases seaside style.
Lastly, LS travel retail will operate one 19sq m FNAC store in Terminal 1, which will open in 2016. A second 35sq m FNAC store will follow in T2 in 2017.
