MCM marks Hong Kong store opening with limited edition collection

Moving parts: An unusual conveyor belt display stage is a feature of the large MCM store at Hong Kong International Airport

German luxury brand MCM has opened a 243sq m store at Hong Kong International Airport (HKIA) Terminal 1.

The store, in Departures East Hall Level 6, highlights the latest MCM ranges. An innovative conveyor belt display stage, said to be found only in the MCM HKIA store, is a feature of the new outlet.

MCM designed a collection to celebrate the store opening, including medium and small airport-themed MCM signature backpacks, a cross body wallet and an aviator-themed teddy bear key charm.

Each item is limited to 150 pieces and all are exclusive to the airport store.

Airport-themed backpacks, a cross body wallet and a teddy bear key charm are exclusive to the new airport store
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