INDIA. Solex Group has secured the first India travel retail listing for ultra-premium Siberian Express vodka with Ospree Duty Free.
The launch follows the brand’s global travel retail debut in October 2025. It is available in the Ospree Duty Free arrivals store at Chhatrapati Shivaji Maharaj International Airport, Mumbai and will be rolled out to other Indian travel retail locations.
A dedicated Siberian Express wall bay has been installed within the Ospree Duty Free store. Brand Ambassadors are on-site to highlight the product’s provenance and craftsmanship to arriving passengers.
Siberian Express vodka is crafted in Kazakh Siberia using locally sourced natural ingredients. The spirit is distilled from selected grain crops, combining premium wheat with malt cultures, and blended with pure Siberian water. Each batch is blended with the previous one to ensure consistency of flavour and quality.
The vodka is presented in a distinctive glass bottle with a textured design influenced by ice crystals. The bottle was designed to reflect the purity of the vodka’s origins while delivering strong shelf appeal.
Solex Group first launched Siberian Express vodka in Europe and the UAE in late 2024.
It has since been showcased at key industry events including Malt Live Dubai 2025, Gulf Bar Show Dubai, Bar Convent Berlin 2025 and ProWein 2026.
The exhibitions featured signature serves and a distinctive alcohol-perfume concept presented by a specialist bartender in a train carriage-inspired space, which took inspiration from Siberian Express vodka’s label.
Alongside Siberian Express vodka, Solex Group’s portfolio includes White Birch vodka and Five Lakes vodka, with distribution spanning more than 40 countries worldwide, including travel retail. ✈
