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INTERNATIONAL. Support is building fast for the Great Travel Retail EDUCATHLON with just over six weeks to go until the event (28-30 June). The EDUCATHLON is the 2013 follow-up to the hugely successful Moodie Multi-National Marathons of the past two years, and will raise funds for children’s education worldwide.
Many more teams have signed up in recent weeks, and others are urged to sign up. As with previous Moodie Multi-National Marathons, participants from the travel retail industry must complete 7k on any of the chosen days in any location in the world. But in a new twist, they can complete the distance by any means at all – including walking, running, cycling, swimming, flying, ballooning, rowing, surfing, triathloning – the more creative the better.
London-based “˜Team Moodie’ have opted to complete their 7k on the water in west London. The team will be kayaking 3.5km upstream to Hanwell and then 3.5k back to base at Brentford.
Instead of just one beneficiary, participants can raise funds which will be equally split between the charities or schools below nominated by some of the world’s leading travel retailers and industry bodies:
ALIA PRIMARY SCHOOL – Nominated by Aer Rianta International ME
HAND IN HAND FOR HAITI – Nominated by DFS
KARATAS VILLAGE SCHOOL – Nominated by The Nuance Group
THE LOTUS FLOWER TRUST – Nominated by WDFG and WiT
SOS CHILDREN’S VILLAGES – Nominated by Dufry
For further information on these charities please visit www.moodieeducathlon.com
The Moodie Report Founder & Chairman Martin Moodie said: “We’re thrilled to be able to build on the success of our Moodie Multi-National Marathon through this new and fun concept and to support several excellent causes, all nominated by leading travel retailers. Education is an essential platform for the children of the world to advance in life but not all have the chance.
“All our chosen causes do magnificent work in helping society’s disadvantaged children. We’re hoping that all sectors of the travel retail community, from senior management to shop floor staff, will get involved in this great campaign and build on the memorable international participation of the past two Moodie Multi-National Marathons.”
To support the event, sign up now at www.moodieeducathlon.com or sponsor “˜Team Moodie’ directly at the following link www.charitygiving.co.uk/joannapuckett
For further information or to send in your training images and videos please contact Joanna.Puckett@TheMoodieReport.com
SOS CHILDREN’S VILLAGES
Country: Brazil
Nominated by: Dufry
Comment: Dufry has supported this fantastic children’s charity since 2010. Dedicated to supporting disadvantaged Brazilian families, it provides children with counselling and basic education classes as well as medical care.
Website: www.sos-kinderdorf.ch
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SOS Children’s Villages in Brazil, nominated by Dufry | |
ALIA PRIMARY SCHOOL
Country: Bahrain
Nominated by: Aer Rianta International-Middle East
Comment: This impressive school falls under the control of the Bahrain Society for Children with Behavioural and Communication Difficulties. It aims to promote opportunities for all children with such difficulties (and their families), allowing them to be fully participative and accepted members of the community.
Website: www.aliaschool.com
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Alia Primary School nominated by Aer Rianta International-Middle East | |
LOTUS FLOWER TRUST
Country: India
Nominated by: World Duty Free Group
Comment: This charity is well-known to the travel retail community, largely through the sterling efforts of World Duty Free Group’s Sarah Branquinho and TFWA President Erik Juul-Mortensen who are both trustees, and Women in Travel (WiT). Lotus Flower Trust operates in some of India’s most impoverished rural communities, constructing schools, homes and skill centres.
Lotus Flower Trust has an ambitious target to build a series of kindergartens (Anganwadi) in some of the remotest villages in Ladakh, lying between the two highest mountain ranges in the world – the Himalayan Range to the south and the Karakoram Range to the north. Each costs around US$18,000.
Lotus Flower Trust hopes that funds raised through the Educathlon will allow many more small children to start lessons in a safe and caring environment near the top of the world.
Website: www.lotusflowertrust.com
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Lotus Flower Trust in India, nominated by World Duty Free Group | |
LYCÉE JEAN BAPTISTE POINT DU SABLE
Country: Haiti
Nominated by: DFS Group
Comment: Uniquely, this school was not only built by the travel retail industry but continues to be funded and operated by it through a board that includes Ed Brennan, former DFS Group Chairman; Olivier Bottrie, President, Estée Lauder Travel Retailing Worldwide; and Martin Moodie, Chairman, The Moodie Report.
An amazing example of travel retail’s collective generosity and ability to make a difference, the school currently provides education for 152 children between 3 and 5 years of age, with a new class being built each year until full pre-school, primary and secondary educational facilities are in place and around 720 students accepted.
Website: www.HandinHandforhaiti.com
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Lycée Jean Baptiste Point du Sable (Hand in Hand for Haiti), nominated by DFS Group | |
KARATAS VILLAGE SCHOOL
Country: Turkey
Nominated by: The Nuance Group
Comment: The Nuance Group is supporting Karatas village, located in the in Dosemealtı region of Turkey. Home to 473 families with no school; the ministry of education and regional council are working on a local project to support the 120 primary school students who currently travel 7km daily for their education. Funds raised by the Educathlon will help build the first school.
Website: www.thenuancegroup.com
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Karatas Village School in Turkey, nominated by The Nuance Group | |
