2.0 & Partners hails CPD Certification as it elevates travel retail staff-training services

2.0 & Partners has been recognised as a certified Continuing Professional Development (CPD) provider, presenting more opportunities to expand the travel retail boutique agency’s training offer.

The company noted this achievement enables them to enhance the dedicated training services for the professional development of travel retail personnel.

CPD is a holistic approach towards the advancement of employees’ skills and vital competencies throughout their careers.

The London-based CPD Certification Service is one of the top CPD accreditation providers globally, working with partners to ensure they offer participants high-standard training courses.

2.0 & Partners’ training team is working together with the CPD Certification Service to obtain certification for its training services, which include bespoke and individually assessed courses targeted at the specific needs of the travel retail market.

Underlining its commitment to travel retail and its ‘airside every day mentality’ mantra, the company acknowledges the challenges facing in-store teams in the sector.

To respond to these challenges, 2.0 & Partners is now offering its Customer eXperience Management (CXM) suite, dedicated to helping travel retail staff deliver an elevated experience for consumers.

As reported, the CXM suite comprises two key parts: the Strategic Mystery Shopping and Retail Academy 2.0 services, each tailored to address the specific needs of the travel retail sector.

2.0 & Partners’ Strategic Mystery Shopping service analyses the shopping process to provide detailed insights into the passenger experience at a specific airport.

Specialist analysts, chosen to match the demographics of the airport’s travellers, gather data by experiencing the entire airport journey.

This feedback identifies issues and opportunities for improvement. The data is then used to create a customised training programme through Retail Academy 2.0, tailored to the airport’s needs to help staff enhance their service levels.

2.0 & Partners Head of Customer eXperience Management – Italy Erika Giannini said: “Our CXM service is already a vital tool used by many airports to offer support and insights to their staff and take their customer service to the next level.

“We are very excited to be working alongside the CPD Certification Service to unlock all of the potential in our courses and ensure that we are offering the best possible support and service to our partners.”

2.0 & Partners CEO Fabio Bernardini added: “Securing CPD certification is another milestone moment for us as a company as we continue to develop and enhance our training offer in travel retail. We are big believers in the power of shared expertise and we look forward to working alongside the CPD Certification Service to further enhance our offer for our partners.” ✈

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