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A pink and blue raccoon from the Yoohoo & Friends collection |
INTERNATIONAL. Global toy supplier Aurora World has appointed Paul Widdop as International Sales Manager Duty Free.
Widdop joins Aurora with a wealth of experience in the duty free channel gained as Sales Director with Russ Berrie and Premier Portfolio.
Aurora World was established in 1981 in Seoul and has since expanded its operation into a global business with offices in Seoul, Hong Kong, US and UK.
Key ranges that have had positive feedback from duty free retailers include Milly, Yoohoo & Friends and Nature Babies.
Milly
Milly, a pink kitten, comes in a wide variety of coin purses, key chains, pencil cases and three sizes of plush.
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Aurora World’s Milly collection featuring a pink kitten |
Yoohoo & Friends
These big-eyed, colourful, bush-tailed toys come in a variety of sizes and in over 50 styles. Each character is based on endangered animals in their natural habitat, and children can learn about each animal through the virtual world of Yoohoo & Friends. The website yoohoo.auroraworld.com is free and does not require any activation codes.
Nature Babies
This realistic animal collection includes dogs, cats, and farm and jungle animals. It comes in over 30 styles and in various sizes. Each toy is made with the highest quality and design.
“I believe that the collection offered by Aurora is something very different and unique to what is currently available in the duty free marketplace,” said Widdop. “We are aware that retailers want to achieve the best results possible and with the vibrant colours and uniqueness of the Aurora products, this will only add to any retailer’s current collection.”
For details, contact Paul Widdop, International Sales Manager Duty Free, Aurora World UK Ltd, tel: +44 1256 374260, fax: +44 1256 374269, or e-mail: paul.widdop@auroraworld.co.uk. Visit www.auroraworld.com.
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