French fragrance and cosmetic brand Bonpoint Beauté is set to highlight its range of natural products at the upcoming TFWA World Exhibition in Cannes, 1-5 October (Blue Village, H31).
Claiming to be the only luxury cosmetics brand designed for the whole family, Bonpoint’s products are developed in collaboration with dermatologists and paediatricians. The brand will be a first-time exhibitor at the Cannes event.
Bonpoint Beauté is a division of the EPI Group-owned Bonpoint, the premium children’s clothing brand inspired by the “enchanting world of childhood” and founded by Marie-France and Bernard Cohen in Paris in 1975.
Its products are available in 135 locations in 30 countries.
In travel retail, Bonpoint commands a strong presence in Asia through collaborations with China Duty Free Group (in Hainan), DFS in Macau and Saipan, and in South Korea with Lotte Duty Free, The Shilla Duty Free, Shinsegae Duty Free and Hyundai Duty Free.
According to the brand, Bonpoint is now “ready to extend its presence in this strategic channel with the same commitment and excellence in execution, in order to conquer the European and American continents as well as the Middle East through the main operators”.
Bonpoint Beauté products centre on the brand’s orange blossom fragrance and follow a “family approach” to beauty. Products are suited for babies and children’s delicate skin as well as the sensitive skin of their parents.
The brand noted that sensitive skin “is an issue now affecting 60 to 70% of women and up 60% of men, increasing by +55% in the last 20 years”.
The Bonpoint Beauté portfolio offers face, body and haircare products, along with candles and home fragrances.
All skincare products – made in France with vegan formulas – contain an average of 95% of ingredients of natural origin. Its products are described as “ideal for exceptional gifts for both small and large occasions” and include baby gift sets, mini suitcases with fragrance or travel-sized beauty routines (including colouring postcards), and travel retail inclusive lines. 
